Benny Arce’s Footprint in the Sands of Ilocos Norte

Before the rainy season arrived, the LEAD Movement was blessed with the opportunity to tell their humble story of pioneering the Ilocos Norte tourism mainstay in the Philippines — sandboarding and off-roading in the distinct rolling sand dunes of La Paz, Laoag  — via Reuters, the international news provider.

How the LEAD Movement wish Benny Arce left us later, just a little later to watch himself tell the world his dream as a LEADer. Benny Arce passed away in the early hours of May 15. Please watch the video and say a little prayer for the fine guy.

Reuters-LEAD Movement shoot in Laoag

LEAD Movement Executive Direstor Benny Arce said: “It would be nice to be called, the Laoag as the sand boarding capital of the Philippines. And maybe we can’t claim that for the whole world, maybe we could say, one of the best in the world.”

It will be remembered  that Manong Benny Arce worked so hard for a sand adventure park blueprint that was submitted to both the provincial and local governments. After one full term, we never got an answer from the leaders.

I quote young LEADer Ericke Tan, “Tito Benny Arce, your memory lives in every sand board track, every foot print and in every grain of sand in La Paz.”

Our heartfelt thanks to Thompson Reuters television producer Michaela Cabrera and cameraman Pedro Uchi. View this travel news feature on the Laoag La Paz Sand Dunes posted on

Reuters-LEAD Movement shoot in Laoag 3Reuters-LEAD Movement shoot in Laoag 2hellow, hello-hellow?Post Reuters shoot 2Picture 218-02With tourist Clai Manangan-AstillaReuters Shoot 3Reuters Shoot 1Reuters Shoot 2Laoag Eco-Adventure Developmet (LEAD) Movement tee

Check out the LEAD Movement (The innovators of sandboarding in the Philippines) website. For sand adventure inquiries and booking, contact Reny Tan 0919-873-5516, 0917-841-5155 Facebook page.

Video via NTD Television on YouTube
Photographed by Sean Arce, Angelo and Blauearth
© Blauearth™ All Rights Reserved 2009-2013

Sandy Summer Adventure with Havaianas

Watching the world go by

The winners of “My Summer, My Havaianas Sandboarding and 4×4 Wheel Drive Adventure” (the first quarter promo of Havaianas via the Ilocos Red Dot stores) made the scene with their family and friends in the dunes of La Paz Laoag.

My Summer, My Havaianas Sandboarding & 4x4 Wheel Drive Adventure 3Marc and BrandonMy Summer, My Havaianas Sandboarding & 4x4 Wheel Drive Adventure 2My Summer, My Havaianas Sandboarding & 4x4 Wheel Drive AdventurePicture 503-02

Manong Francis Flores, the passionate and enterprising landscape artist and owner of Hidden Garden in Vigan was spotted among the winners.

My Summer, My Havaianas Sandboarding & 4x4 Wheel Drive Adventure 4Snapshot

A point of fact, I was the unapologetic gatecrasher, protocol wise. I glued myself to the seat of the LEAD Movement truck which Brandon and Marc took to La Paz.

Flickr FriendsMaryaneeePhotographed by Maryaneee

Picture swapping with Marianne G.Pasion. She took these cool photos of me while I shot her with her Eric in the montage above.

Color PopPacking UpSummer Sunset

Photographed by Blauearth © Blauearth™ All Rights Reserved 2009-2013

Rappler journos spell fun at the Laoag Sand Dunes

4WD Thrill

After wrapping up the #MoveIlocos event at the Northwestern University last week, I let the hardcore journalists of Rappler live through Laoag’s signature sand adventure via Lead Movement‘s own brand of hospitality.

Watching the editors outside of the newsroom, hanging  loose in the truest sense of the phrase, gave me a sense of exoneration.

Rappler journos go off-roading with the LEAD Movement

Before letting my guests ride the rough stuff, I’d rap my regulation safety spiels like a flight attendant and end it by reminding them to scream their lungs out. Rappler managing editor/book author Glenda Gloria affirms, “What a stress-buster!”

Heheh, Glenda, Zach, Chay Hofileña, Paterno Esmaquel, Voltaire Tupaz and Patricia Evangelista wouldn’t show me the incriminating footage of their 4×4 adventure. Unfortunately the Rappler CEO, Maria Ressa, wasn’t able to join in the fun.

Riding the duneSandboarding ThrillRappler Journos Hang LooseMichael Josh Villanueva at the Laoag Sand DunesCamerasPatricia Evangelista and Josh VillanuevaLaoag Sand DunesComedia

– Patricia Evangelista and Josh Villanueva in comedia mode at the Museo Iloco.

Rappler spells uncompromised journalism — more beyond your daily dose of news. Like them on  Facebook and follow them on Twitter.

Photographed by Blauearth © Blauearth™ All Rights Reserved 2009-2013