Laoag welcomes Samsung

Laoag Samsung store

The first Samsung store in Laoag opens. Catch the Buy One, Take One promo on or before December 8 at the store located at the ground level of Puregold in the centro!

The Galaxy SIII impresses, hihih, the hubby who’s a Samsung user might want to change his outdated phone, so I can use it as a cam (hello, I’m the only lifestyle blogger not on Instagram!?). It is a known fact that I’m not a cellphone user, but I do have a laptop and I want a notepad.

Samsung Laoag OpeningSamsung Laoag Opening 3Samsung Laoag Opening 2Samsung CupcakesVertext family

I wish to thank Handy, Jonel, BJ, Jaynny and the whole Lao family for the lovely time at the store opening. Warm wishes, Samsung,  from BlauEarth!

Samsung store opening in Ilocos

Photo via Jonel Lao.

Trying out SamsungSamsung Laoag Opening 4Taken with a Galaxy SIII

A photo taken with my friend Marianne Lee’s Galaxy SIII. Cool, no?

Photographed by Blauearth © Blauearth™ All Rights Reserved 2009-2012

Bods and Bubbles (Ilocos Norte let loose)

In the first ever fun and fab Ilocos Norte Street Party, presented by Governor Imee Marcos and the Provincial Government of Ilocos Norte, in cooperation with Vertext Handyphones, bodies sashayed, eyes popped, hearts throbbed, hips gyrated, temperature fluctuated…

Photos by Blauearth  Copyright © Blauearth™ ALL RIGHTS RESERVED

Hardworking Vertext CEO Handy Lao parties hard on The Fifth of June

Handy Lao (center) hosts his annual White Party

A success story

When it comes to entrepreneurship and foresight, young businessman Handy Lao of Laoag City is one of the best role models of his generation. With just a few thousand pesos he put into starting a cellphone retail business after graduating from college a few years back, Handy Lao is now President and CEO of Vertext Corp., one of the biggest dealers of cellphones in northern Ilocos. VERTEXT HANDYphones has two other stores to boot — one in the central business district of Laoag, and its latest, in Robinsons Mall IN.

Stars are bright

Vertext is now officially a corporation. Handy made the important announcement on his fourth White Party at the Fort Ilocandia’s upscale Passion Bar.

Handy and his supportive family -- Alvin, Allan, his mom Mely, Jaynny, and Jonel


Handy celebrates his birthday on the fifth of June, and he always does it in style. His glam party, a tradition he started seven years ago, is something his family, friends and valuable clients look forward to, year after year.

Now put your hands up, up in the club…


Oh-oh-oh-oh-oooh! Oh-oh-oooh-oh-oh!

On center stage: Beyoncé Knowles, Lady Gaga and Rihanna look-alikes

Handy Lao, dapper in all-white

Vertext Corp. VP for Key Accounts, Bjorn “BJ” Lao (center)

[guess-t who?]

Tough grind

Besides working hard, Handy knows how to share his blessings. He raffled off 30 cellphone units at his White Party. Drinks overflowed as his guests partied with him.

The best lechon in town by Dick

Into the groove…


Congratulations, Vertext, and Happy Birthday, Mr. Handy Lao!!

VERTEXT HANDYphones M.H. del Pilar St. Laoag City, Ilocos Norte
Photos by Blauearth Copyright © Blauearth™ ALL RIGHTS RESERVED