Discovering the cooking of Lidamero’s (Jamiroze)


I have to confess to you, dear readers, I’ve been a biased blogger all these years. Out of my loyalty to the late Nana Carmen Dawang of Dawang’s Place, a favorite carinderia in Ilocos, I turned a blind eye to the other uber popular Lidamero’s on the same side of the road.

I met Jasper Pacapac Dawang of the Dawang’s clan and serendipity made its way. There is always a right time for anything.

After meeting with him at Lidamero’s (I paid my own food, btw), I can slap my own face with my own lechon lard-laden hand. Lidamero’s, or Jamiroze now, is a class of its own.


The Lidamero’s turo-turo (point-point) counter is fillled with very Ilocano dishes like monggo a ginisa, presko a baka (beef kilawen), igado, nateng, dinardaraan with crispy bagbagis, lechon and so much more. Tinuno a paltat (grilled catfish) and sinanglao (or paksiw) are the other bestsellers.

Their not too oily sinanglao is a different version, a very good version with very tender, tasty chunky beef. “Napalukneng a justo,” without the aid of pressure cooker, you’ll just know if you love eating.

I never knew there’s an everyday lechon place in town. That’s a big regret. I like Lidamero’s way of presenting the lechon which is cooked by them. The skin’s color and texture made me drool at first sight. The homemade Ilocano liver sauce and spoonful of lasona stuffing from the very roast pig are wonderful additions.

LechonLechonSinanglaoSinanglaoPreskoPresko a baka.

Jasper’s mom, Milagros, a native of Abra province, is hands-on with the eatery. She’s there Mondays to Sundays. Dad Rommel is the Dawang. Their son says, “Lidamero’s is all about the merging of two worlds — the Abreño and Ilocano cultures. He adds, “We build good relations with our customers and try our best to be the best in Laoag.” Lidamero’s is located near the Laoag-San Nicolas boundary.

Lidamero'sTinuno nga PaltatGrilled catfish.JasperJamiroze

I recommend Lidamero’s or Jamiroze for authentic Ilocano food. It’s been around for 19 years. You won’t be disappointed. I love their budget-friendly prices too.

Lidamero’s (Jamiroze Eatery) National Highway, Nangalisan-A, Laoag City, Ilocos Norte

Photographed by Blauearth © Blauearth™ All Rights Reserved 2009-2014

Isabela’s pancit Cabagan says hello to Laoag

Hello? How could I have tried it just today? Isabela’s favorite noodle dish has been on this side of Ilocos for over a year now.

It was actually my first time to try out food all by myself. I failed to eat lunch because I had to catch an appoinment in Batac. I was supposed to meet up with Eugene after my appointment, so we could eat empanada at the Riverside, but things didn’t go as planned. He had to stay behind in MMSU for an important activity. Then it rained ’til I thought of the pancit Cabagan I read about in a travel mag.

Pancit Cabagan-Isabela’s Best in Laoag serves the same pancit  that  was first introduced by a Chinese settler in the town of Cabagan in Isabela. I tried their 40-peso super without egg. I expected a generous topping of crispy lechon skin de carajay, but the skin was so little. Nevertheless, I loved it! The authentic special noodles they use come all the way from Isabela. The owners are from Alicia, Isabela.

They also serve pancit Cabagan sabaw, a soupier version.

It’s good to know that they deliver bilao orders. They have Bilao 15 (good for 15 people), P650.00; Bilao 10 (good for 10 people), P550.00; Bilao 7 (good for 7 people), P350.00; and Bilao 3 (good for 2-3 people), P150.00.

Pancit Cabagan-Isabela’s Best in Laoag 118 Gen Segundo Ave. (former Bacarra Rd.), Brgy. 13, Laoag Tel #: 077-7715475 CP #: (0922)8666363


Read my recent post about Dok’s Pancit Cabagan in Tuguegarao (here)

Photo by Blauearth Copyright © Blauearth™ ALL RIGHTS RESERVED